(via David Chartier)
According to NPD, in June, nine out of 10 dollars spent on computers costing $1,000 or more went to Apple. Mac revenue market share in the “premium” price segment was 91 percent, up from 88 percent in May.
This sounds impressive, but there’s a small problem: as far as I can tell, these numbers are for sales at retail. This rules out nearly every computer purchased by businesses, creative professionals, and gamers — all likely to have higher and more expensive requirements than the average bargain-basement home buyer — since such sales tend to be made through the manufacturers’ websites and direct sales representatives.
What this means, effectively, is that there are very few PCs sold for more than $1000 at Best Buy, Costco, and Wal-Mart, which isn’t really groundbreaking news.
I completely agree but when was the last time you purchased a PC for over 1,200 period? Apple’s pricing (which everyone bitches at it’s “too expensive”) is the only pricing in the upper tiers of any computer outlet.
This is not ground breaking news as you have mentioned. To me, it’s like saying “Ferrari and Lambo are in a price class by itself”. My response is kind of….No Shit!!!??
